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How Juneteenth Became A Book Festival Holiday





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June is Pride Month! Join the #shelitbookclub with reading the recently banned young adult novel Juliet Takes a Breath by Gabby Rivera 🏳️‍

Black authors still struggle to get recognized for their creative freedom

At the height of the racial justice movement in 2020 after the murder of George Floyd in Minneapolis, Black authors started tweeting about their realities in the publishing industry.

Floyd, a Black man whose life is the subject of the new book His Name Is George Floyd by The Washington Post reporters Robert Samuels and Toluse Olorunnipa, died after White police officer Derek Chauvin pinned his knee onto Floyd’s neck for nine minutes. A worldwide uprising followed people into their workplaces. Black authors like L.L. McKinney wanted to know how unfair pay can be for someone like her.

The A Blade So Black fantasy young adult author created the #PublishingPaidMe hashtag two years ago, where White authors were asked to share the amount of money they had been paid for their books. But Black authors and other authors of color began to share how they had been lowballed for their books. With more attention to the Black experience, L.L. McKinney started the Juneteenth Book Festival.

The festival, which was held in 2020 and canceled in 2021, played virtually on YouTube with authors such as Ashley Woodfolk, Mikki Kendall, and Nichole Perkins headlining panels. This year, the festival seemed to be offline; the last tweet posted in 2021 with L.L. being “on hiatus.” But in Portland, Oregon, Nanea Woods decided to have The Freadom Festival, the city’s first Black book festival this weekend.

“How we obtained our freedom has a lot to do with reading and literacy,” she told The Oregonian.

Juneteenth is the holiday many Black communities across the U.S. had been celebrating for generations to mark the official end of slavery when people who had been enslaved in Galveston, Texas, finally received the message in 1865 they were free. Over the racial uprising of 2020, the federal government moved to make Juneteenth a federal holiday in 2021 observed on June 19. For many employees, this coming Monday is the first time Juneteenth is a paid day off.

We started the week with best-selling White male author James Patterson telling the U.K.’s The Sunday Times “that it is hard for white men to get writing gigs in film, theatre, TV or publishing.” This stirred debate on social media.

Many commented that most of the authors who make the best-sellers lists are White men such as Bill O’Reilly, David Sedaris, and Dan Pfeiffer, all sharing The New York Times Best-seller list for Hardcover Nonfiction with Patterson, who has the top spot with his eponymous memoir. Famous Black actress Viola Davis is the only woman and person of color in the top five this week with her memoir, Finding Me.

It should be common knowledge that non-White authors do not dominate the charts most of the time. In fact, many authors of color never see a publishing deal. And if they do, they’re not paid adequately, evidenced by #PublishingPaidMe. L.L. McKinney vowed this week to focus on the positive when it came to Patterson’s remarks.

“I been thinking about saying something on James Patterson for the past couple of days, but instead I’ve decided to talk more about books by BIPOC that I have written or that I have read/loved,” she tweeted Wednesday, mentioning Black, Indigenous, and people of color authors.

Patterson has since apologized. In 2020, data analysis group WordsRated found a record 26% of children’s best-sellers were written by Black authors. In 2021, that percentage fell to 18%, below the numbers in 2019. This shows there is a lot more work to do in the publishing industry.

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What we’re highlighting

Taking lessons on raising antiracist children this Father’s Day

Dr. Ibram X. Kendi, who’s now made a career out of teaching the masses on how to be antiracist, has a new book in time for Father’s Day this Sunday. How To Raise An Antiracist follows his runaway hits How to Be an Antiracist and Antiracist Baby and focuses on how he turned away from thinking he had to shield his child from racism and decided to be a parent who teaches how to create a just world. The book is on sale now

LA’s oldest Black-owned bookstore closing

Eso Won Books, known as the main Black-owned bookstore in the Los Angeles area, will close its brick-and-mortar by the end of the year. Co-owner James Fugate recently made the announcement on The Tavis Smiley Podcast. The bookstore located in the predominantly Black Leimert Park neighborhood has been a fixture in the community for 33 years. More Black-owned bookstores have sprouted in LA over the last few years

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How Moments of Racial Tension Are Shaping YA Literature

Six well-known Black female authors with best-selling credentials came together to announce their joint project of a young adult novel surrounding the 2003 New York City blackout. Though the collaboration is a publisher dream, it also shows how moments of racial tension particularly in recent U.S. history are the moneymaking moves for authors of color to get their literary voices out into the world.

Angie Thomas of The Hate U Give, Tiffany D. Jackson of Grown, Nic Stone of Dear Martin, Nicola Yoon of Everything, Everything; Dhonielle Clayton of The Belles, and Ashley Woodfolk of The Beauty That Remains are teaming up for Blackout. The collection of six interconnected stories that will “bring the glowing warmth and electricity of Black teen love to this interlinked novel of charming, hilarious, and heartwarming stories that shine a bright light through the dark,” according to publisher HarperCollins Publishers and its imprint Quill Tree Books. The book’s release date is June 22, 2021.

Mistaken for terrorism almost two years after the Sept. 11, 2001 attacks, the Northeast blackout of 2003 was a massive power outage that crippled the East Coast, most notably New York City. This sent hundreds of thousands of people to the streets after many had been evacuated off the largest public transportation system or had left their vehicles since traffic lights weren’t working. With the dark atmosphere on a ninety-degree day in August, unease took over some areas as ambulances raced to destinations and people stole merchandise. Race and youth naturally became a concern.

Making race and youth the main elements in a young adult novel seems to be more common now, especially with the contributions of the aforementioned authors. Angie Thomas rose to literary fame when The Hate U Give explored the theme of unarmed Black boys being shot by police or racists as did Nic Stone’s Dear Martin. Another recent example includes Christina Hammonds Reed’s debut novel The Black Kids, which revolves around the 1992 Los Angeles uprising and includes a mention of the 1921 Black Wall Street massacre. The Fresh Prince of Bel-Air star Karyn Parsons recently spoke about her middle grade novel How High the Moon, which revolves around the 1944 George Stinney Jr. execution.

These historical events impacting Black communities were rarely taught in school but are seeing a resurgence in mentions amid the anti-racism movement. As students are learning from their homes, some YA authors of color like Dhonielle Clayton and Kelly Yang are speaking to classrooms via Zoom though they said they dealt with racial discrimination.

YA literature, particularly for children of color, is evolving to be a supplemental lesson on race and youth that will take moments from the not-so-distant past and use character voices to convey those missing perspectives.

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After Creating #PublishingPaidMe, LL McKinney Hosts Juneteenth Book Fest

L.L. McKinney, the author behind A Blade So Black, A Dream So Dark, and the upcoming third novel in the series A Crown So Cursed, has organized the Juneteenth Book Fest for today starting at 10 a.m. EST.

The videos will be recorded and uploaded to YouTube. Fresh off creating the #PublishingPaidMe hashtag earlier this month asking for White authors to reveal the amount of their advances on Twitter to show discrepancies between advances of Black authors, L.L. is leading the way on promoting and supporting Black authors during the age of #BlackStoriesMatter.

Juneteenth, the June 19 holiday celebrating the end of slavery, has reached a popularity peak as several name-brand companies this year committed to giving their employees the day off to reflect on racial injustice. The holiday, which is recognized in 46 states and the District of Columbia, has mostly been celebrated in the African American community since 1865. With the latest civil unrest sparking the conversation on racism in general and in the book industry, a Juneteenth book event helps push awareness about the significance of the holiday and Black authors’ works in today’s environment.

The featured bookpeople and panels are:

We Need a Hero: Black Superheroes in Comics

Panelists: L.L. McKinney and Mikki Kendall

Moderator: Karama Horne, The Blerd Gurl

Queer and Black On and Off the Page

Panelists: Julian Winters, Claire Kann, Roya Marsh, Candice Iloh, and Ashley Woodfolk

Moderator: Leah Johnson

Light It Up!: FIYAH Magazine and Black Short Stories

Panelists: The FIYAH Magazine team

It’s a Different World: Black Secondary Worlds in Fantasy

Panelists: Dhonielle Clayton and Kwame Mbalia

Moderator: L.L McKinney

Black Love: Writing Black Romance

Panelists: Farrah Rochon, Beverly Jenkins, and Rebekah Weatherspoon

Moderator: Alyssa Cole

Our Truth: Being Black in Publishing

Panelists: Zakiya Jamal, Ashley Woodfolk, and Nivia Evans

Moderator: Saraciea J. Fennell, event co-organizer

All of Me: Black Memoirs

Panelists: Mikki Kendall, Keah Brown, and Nichole Perkins

Moderator: L.L. McKinney

Black Stories Are Not Niche

Panelists: Lamar Giles, Leah Johnson, Justin A. Reynolds, and Kim Johnson

Moderator: Tiffany D. Jackson

My Mythology: Reclaiming Stories of Old

Panelists: Tracy Deonn, L.L McKinney, Bethany C. Morrow, and Kalynn Bayron

Moderator: Patrice Caldwell

Capturing the Moments: What It Means to Write Black Stories Right Now

Panelists: Tiffany D. Jackson, Angie Thomas, Bethany C. Morrow, L.L. McKinney

Moderator: Julian Winters

The Kids Are Alright: Writing for Black Kids with Middle Grade

Panelists: Kwame Mbalia, Karen Strong, and Alicia D. Williams

Moderator: Nic Stone

One Cause: Many Voices – Editing and Contributing to Black Anthologies

Panelists: Bethany C. Morrow and Patrice Caldwell

Moderator: L.L. McKinney